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Directing the festival is Luis Medina, an avid performer and teacher across North America. He is the recipient of the Silver Medal from the 2017 Vancouver International Music Competition and holds a Masters degree from the University of Georgia in Athens. Luis’s career has taken him to perform in various cities in Europe, China and all over North America.

Luis Medina began his formal studies enrolling in the Music Diploma at the University of Guadalajara at the age of fifteen. He  holds a Bachelor of Music in Guitar performance from University of British Columbia and a Music Diploma from Capilano University. He received his Masters of Music degree from the University of Georgia in Athens under the mentorship and guidance of acclaimed Canadian guitarist Dr. Daniel Bolshoy where he functioned as Guitar Teacher Assistant. Upon graduation, he was awarded the Director's Excellence Award which recognizes students for excellence in musicianship, scholarship, leadership, and service. 


Luis is now back in the Lower Mainland where he continues to promote the guitar through teaching, performing and organizing public events that lead to the spread of music in the larger community with the aid of the Vancouver Classic Guitar Society. He has made appearances as soloist, performing Mario Castelnuovo-Tedesco’s first guitar concerto with A Little Night Music Orchestra and other occasions. He currently serves as music director of the Elgar Strings. Luis aims to inspire others by sharing his love for music, and to bring the classical guitar to the larger community.

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